USIA is a brand of orange juice that entrusted us to modernise their packaging and create their corporate website from scratch. This project's main prerequisite was to convey in an appealing way, that their juices are 100% natural.
Our proposal: a highly visual web page that shows in detail, the great quality of USIA's fruit.
And in the case of the packaging, we chose to make a cleaner
and fresher design, where the consumer feels drawn to drink the juice.
See result: http://usia.es/
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